Lidl's set to offer free period products for people affected by period poverty.
A coupon for a free box of sanitary pads or tampons will be available each month through the Lidl Plus app.
Lidl will also donate products to The Simon Communities.
So those are for people experiencing homelessness who may not have access to a smartphone.
We're proud to announce that we are the first major retailer in the world to offer free period products in stores nationwide to combat period poverty in partnership with Homeless Period Ireland.
Find out more: https://t.co/bvgYzb6nnx pic.twitter.com/6cee08u65P— Lidl Ireland (@lidl_ireland) April 19, 2021
GAA Clubs Also To Get Free Period Products
A Plan International study on young females in Ireland found almost 50% of girls aged between 12 and 19 found it difficult to pay for sanitary products.
Lidl will also distribute products among Ladies GAA Clubs for those who can't use the app.
Carla Rowe, Gaelic Football player told Ladiesgaelic.ie:
“There has long been a stigma around menstruation in the public sphere, particularly when competing in sport."
"I’m delighted to see Lidl tackle this topic head on."
"By raising awareness and supporting women and girls affected by this issue across the country.”